Professional Programme in Digital Marketing

Professional Programme in Digital Marketing (PPDM)

Course Duration : 3 Months

The three-month Professional Digital Marketing Course in India focuses upon various aspects and tools of Digital Marketing; tools that are used to promote any product on various platforms on internet, majorly being Search Engines / Social Media Sites, such as, Facebook, Twitter, Linkedin, and Myspace, etc.. The duration of the program is Three Months with 2 hours’ classes three days a week, giving a scope for students to learn, practice and make the most of the knowledge shared during the classroom sessions.

Topics Covered

In digital marketing training course India, 3 Months professional training program are as follows:
  • Internet Marketing – Evolution
  • SMO – Advanced
  • Digital Branding & Marketing Mix
  • ORM- Overview
  • SEO (Search Engine Optimization) – Basic
  • What is Viral Marketing
  • SEO – Advanced
  • Modes of Viral Marketing
  • Online Directories, Classifieds, and Forums
  • Email Marketing
  • Online PR & News Submission SMS Marketing
  • SMS Marketing
  • Article Submission
  • Banner Advertising
  • Link Submission & Link Exchange
  • Video Marketing
  • RSS Feeds
  • Google Ad Sense – Overview
  • Search Engine Marketing – Basic
  • Affiliate Marketing – Overview
  • SEM – Advanced
  • Mobility Marketing – Overview

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